• Children under 5 years of age are at the highest risk of micronutrient deficiencies.¹
• Current lifestyle will impact the health and wellbeing of children and these factors include :

a. Poor diet

Picky eating can affect 1 out of 2 children aged 2-4 years old². It can affect the growth of toddlers and impact cognitive ability including learner process and motor development³.

b. Pollution

Pollution can give harmful impact to children health such as respiratory infection and chronic disease.

c. School Stress

Stressful school environments have been linked to children’s experiencing inordinate amounts of fatigue, headaches, stomach aches, illnesses, and exacerbation of allergies and conditions such as asthma and diabetes⁴.

d. Climate change

Extreme weather changes have long-term effects on children's nutrition status, e.g., undernutrition/ allergic rhinitis/ diarrhea.

In summary, micronutrients needs change over the life course and are especially important at the stage where children’s immune system is developing.

1. Bailey et al. The Epidemiology of Global Micronutrient Deficiencies Ann Nutr Metab 2015;66(suppl 2):22–33

2. Chao H-C (2018) Association of Picky Eating with Growth, Nutritional Status, Development, Physical Activity, and Health in Preschool Children. Front. Pediatr. 6:22. doi: 10.3389/fped.2018.00022

3. Khaq AE, et al. An Analysis of Picky Eater Towards Growth and Motor Development at Kebasen District Health Centre. Public Health Perspectives Journal 3 (3) 2018 224 – 230

4. Valizadeh L, et al. Investigation of Stress Symptoms among Primary School Children. J Caring Sci. 2012 May; 1(1): 25–30.

The human brain exhibits biological development during the preschool years – achieving approximately 90% of its adult volume before the age of 6. ¹ The first 7 years of life is a critical period for brain development during childhood to determine motor and cognitive ability². Although the brain continues to develop and change into adulthood, the first 8 years can build a foundation for future learning, health, and life success.

Hence proper nutrition is crucial for normal brain and neurocognitive development.

1. Brown TT. Neuropsychol Rev. 2012 December ; 22(4): 313–333. doi:10.1007/s11065-012-9214-1.

2. Shafai T, Mustafa M, Compsos S, Niake L. The Influence of Breastfeeding and the Infant’s Social Environment on Neuroplasticity and Brain Development: The First 1000 Days. In: Selected Topics in Breastfeeding. IntechOpen; 2018.

Berocca Kids Immuno Smarty contains Elderberry which is high in antioxidant to support immunity, coupled with Zinc, a key nutrient for optimal function of immunity, and Choline which plays an important role in brain development. This combination is crucial in healthy children growth as Immunity and cognitive function are connected. Good immunity status in children can affect normal cognitive and brain development.

Oktarina MD. Immunity as key factors that influence cognitive development on children. World Nutrition Journal 2023, 6(S2). DOI: 10.25220/WNJ.V06.S2.0003

Elderberry contains a variety of nutrients ranging from various vitamins, trace of elements, and phytochemicals. It is shown to have antioxidant, anti-inflammatory and immune-modulating properties. ¹ The elderberry in Berocca Kids Immuno Smarty imported from Styria, Austria. The elderberries are harvested exclusively by hand from mid-August to the beginning of October. Our elderberry is produced in compliance with organic and certified near-natural principles and is exported worldwide as part of the following products.

*Product source

1. Sambucus Nigra Monograph. Alternative Medicine Review l8 Volume 10, Number 1 l8 2005

There are many ways a supplement product declares the Elderberry content.

Berocca Kids Immuno Smarty contains 180 mg of Elderberry extract – which is declared in fruit extract format. This is equivalent to 664mg of dry fruits, or 2.7g of fresh fruits. As Elderberry is a natural fruit, there is no official recommendation on the dosage required per day; however we are meeting the dose recommendation from *Canada among children.

• Health Canada Monograph. Natural Health Product. Elder-Sambucus.

Berocca Kids Immuno Smarty’s recommended dose is 10 ml per day that contains 180 mg of elderberry. While there is no established maximum dose for Elderberry, there are also no clinical trials on the interaction of elderberry components with medicines or medicinal plants. However, do speak to your health care professionals for further information.

No, they are two different nutrients. Choline is involved in forming acetylcholine, a key neurotransmitter (messenger in neuron). ¹ Acetylcholine is one of the most important messenger chemicals used by neurons in the memory centers of the brain and Choline accelerates the synthesis and release of acetylcholine in nerve cells.² While Omega-3 polyunsaturated fatty acids (DHA & EPA) are central modulators of many neural functions in the brain.

Choline and DHA are two important lipid-based nutrients needed for growth and development.³

Choline is associated with academic achievement and cognitive improvement (memory and visual spatial processing) among adolescents and associated positively with child growth.

1. Zeisel SH. Choline: Critical Role During Fetal Development and Dietary Requirements in Adults. Annu Rev Nutr. 2006 ; 26: 229–25

2. Haubrich, D.R., et al., Increase in rat brain acetylcholine induced by choline or deanol. Life Sci, 1975. 17: p. 975-980.

3. Mun JG. Choline and DHA in Maternal and Infant Nutrition: Synergistic Implications in Brain and Eye Health. Nutrients 2019, 11, 1125; doi:10.3390/nu11051125

Both nutrients play a different role in brain development. Choline and DHA are synergistic to support neuro-cognitive development in children. Combined intakes increase PC-DHA (new generation of Omega-3) with better bioavailability and DHA is also able to increase choline uptake.

New generation of Omega-3 with better bioavailability and DHA is also able to increase choline uptake. ¹

1. Mun JG. Choline and DHA in Maternal and Infant Nutrition: Synergistic Implications in Brain and Eye Health. Nutrients 2019, 11, 1125; doi:10.3390/nu11051125

Humans can produce choline in the liver but the amount that the body naturally synthesizes is not sufficient to meet our needs ¹. As a result, humans must obtain some choline from the diet.

There is not enough data to establish a Recommended Dietary Allowance for choline. The Food and Nutrition Board established an Adequate Intake (AI) for choline based on the prevention of liver damage.²

Choline is found in a variety of foods. The richest sources are meat, fish, poultry, dairy, and eggs. Berocca Kids Immuno Smarty is not meant to replace your children’s diet, it helps to fulfill / supplement your children's daily need, on top of a healthy balanced diet.

1. Zeisel SH. Choline. In: Ross AC, Caballero B, Cousins RJ, Tucker KL, Ziegler TR, eds. Modern Nutrition in Health and Disease. 11th ed. Baltimore, MD: Lippincott Williams & Wilkins; 2014:416-26.

2. Wiedeman AM, et al. Dietary Choline Intake: Current State of Knowledge Across the Life Cycle. Nutrients 2018, 10, 1513; doi:10.3390/nu10101513

Berocca Kids Immuno Smarty which contains zinc also helps in growth and physical development by providing positive responses in health and weight increments and increased growth velocity in children. Studies have also shown that serum markers of Choline concentration are positively associated with child growth.

1. Brown KH. Am J Clin Nutr 2002;75:1062–71

2. Porto M, et al. Journal of Pediatric Endocrinology & Metabolism, 13, 1121-1128 (2000).

3. Bragg MG, et al. Nutrition Reviews 2021. Vol. 80(4):656–676

Kids 2 to 12 years old who are:

• Picky/ fussy eaters
• Child who has started learning phase such as pre-school/ classes/ school
• Child who started to explore the outdoors
• Kids 2 to 12 years old who are:

We advise you to speak to your Healthcare professional before taking multiple supplementation . Note that Berocca Kids Immuno Smarty contains 4mg of Zinc. Please check the label of other supplement to avoid double dosing.

One 10 ml/day for kids 2 to 12 years of age . Can be taken daily.

Store in a cool and dry place at temperatures not exceeding 30°C.

Babies below 2 years of age.

Yes you can mix the product with water/juice/ yogurt based on your child preference. However, note that there may be slight change to the taste/color due to the mixture.

• Immuno Smarty 10ml (1 sachet): SRP PHP53.00